Fox apologizes for X-Men: Apocalypse promo image of Jennifer Lawrence being strangled

Punk Hazard

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The poster reflects the movies. Apocalypse is trying to kill her character. Here's the character holding a skull, should the movie apologize for advocating violence and supporting murder to those who aren't familiar with the context?

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Here he is destroying pyramids, should they apologize to Egyptians who don't understand the context because they're advocating for the destruction of their landmarks?

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Some people need to sit their ass down and stop getting mad over dumb shit.


They should focus on serious issues.


The poster reflects the movies. Apocalypse is trying to kill her character. Here's the character holding a skull, should the movie apologize for advocating violence and supporting murder to those who aren't familiar with the context?

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Here he is destroying pyramids, should they apologize to Egyptians who don't understand the context because they're advocating for the destruction of their landmarks?

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Exactly
 

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The poster reflects the movies. Apocalypse is trying to kill her character. Here's the character holding a skull, should the movie apologize for advocating violence and supporting murder to those who aren't familiar with the context?

Here he is destroying pyramids, should they apologize to Egyptians who don't understand the context because they're advocating for the destruction of their landmarks?
i love the X-men my most favorite comic franchise, but i hate they used that billboard. the tangibility used is in bad taste and low quality it's not really creative and just promotes bad things

those other posters you posted actually have more artistic tangibility to them. him crushing a skull in his hand is a beautiful portrayal of the philosophy of the death he brings and its really gloomy and lonely. most people wouldnt get offended or see that as really violent. also skulls dont really represent violence as much as they do death. Apocolypse towering over the pyramids is unrealistic enough to not bother most, the pyramid just add more tangibility because everyone knows it as one of the wonders of the world for its height, a tasteful artistic portrayal

Apocolypse choking out Mystique to blue skies is just in bad taste. Apocolypse is trying to kill everyone so why mystique of all characters? the "Only the strong survive" philopshy he carries has no weight in this context. Mystique isnt know to be one of the strongest in the series so what does him choking her out really show of his strength? shes not the most evil so what does it show of his villainy? i really do love the series so it annoys me they would do something so stupid and attract the wrong attention
 

Punk Hazard

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i love the X-men my most favorite comic franchise, but i hate they used that billboard. the tangibility used is in bad taste and low quality it's not really creative and just promotes bad things

those other posters you posted actually have more artistic tangibility to them. him crushing a skull in his hand is a beautiful portrayal of the philosophy of the death he brings and its really gloomy and lonely. most people wouldnt get offended or see that as really violent. also skulls dont really represent violence as much as they do death. Apocolypse towering over the pyramids is unrealistic enough to not bother most, the pyramid just add more tangibility because everyone knows it as one of the wonders of the world for its height, a tasteful artistic portrayal

Apocolypse choking out Mystique to blue skies is just in bad taste. Apocolypse is trying to kill everyone so why mystique of all characters? the "Only the strong survive" philopshy he carries has no weight in this context. Mystique isnt know to be one of the strongest in the series so what does him choking her out really show of his strength? shes not the most evil so what does it show of his villainy? i really do love the series so it annoys me they would do something so stupid and attract the wrong attention
There is zero difference between it and any other poster of him holding a skull to show he is a murderer or destroying mass places to show he's genocidal. The poster shows him strangling Mystique because he's supposed to be a terrible guy. You're supposed to not like it because he's a villain. What, is the movie supposed to apologize for the scene where he strangles her during the final battle too? Is that also in bad taste? What difference is there between a shot on the billboard and a shot in the movie of the character strangling Mystique?
 

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There is zero difference between it and any other poster of him holding a skull to show he is a murderer or destroying mass places to show he's genocidal. The poster shows him strangling Mystique because he's supposed to be a terrible guy. You're supposed to not like it because he's a villain. What, is the movie supposed to apologize for the scene where he strangles her during the final battle too? Is that also in bad taste? What difference is there between a shot on the billboard and a shot in the movie of the character strangling Mystique?
theres total difference as i stated to why someone seeing those posters versus the billboard would be offensive. if you had no clue about the series and saw those as promotions, you would understand he was a antagonist of some sort

promoting the movie with someone getting choked verses a scene in an already playing movie have different relevancy. when shes getting choked in the movie you already have an idea of whats happening
 

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theres total difference as i stated to why someone seeing those posters versus the billboard would be offensive. if you had no clue about the series and saw those as promotions, you would understand he was a antagonist of some sort

promoting the movie with someone getting choked verses a scene in an already playing movie have different relevancy. when shes getting choked in he movie you already have an idea of what happening
I'm asking the difference between the shot in the movie and the shot on a billboard. It's the same imagery. The same thing you said about it not making him look like a threat because Raven isn't that strong anyways applies to the shot in the movie. It fits perfectly into his "The weak don't survive" philosophy as he's killing someone weaker than him.

If you had no clue about the movies, you're telling me you couldn't tell he was the villain from seeing him strangling someone in the promotional material? The material is meant to make you feel negatively about the character. You're supposed to dislike what's happening because it's a villainous action. Being made to apologize for this is stupid and the billboard isn't any less fine than him actually strangling her in the movie.
 

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I'm asking the difference between the shot in the movie and the shot on a billboard. It's the same imagery. The same thing you said about it not making him look like a threat because Raven isn't that strong anyways applies to the shot in the movie. It fits perfectly into his "The weak don't survive" philosophy as he's killing someone weaker than him.

If you had no clue about the movies, you're telling me you couldn't tell he was the villain from seeing him strangling someone in the promotional material? The material is meant to make you feel negatively about the character. You're supposed to dislike what's happening because it's a villainous action. Being made to apologize for this is stupid and the billboard isn't any less fine than him actually strangling her in the movie.
@bold: again, one of them is promoting the movie while the other is a scene. its more relevant when your watching the movie, hes generally wreaking havoc. a billboard inviting people to see this movie is more alienating to females, what female would see this billboard soley and think, "Hey that looks good, gotta see that". not gonna say it never happens but the chances are slim

I literally said if almost anyone saw it they would understand, doesnt mean its not in bad taste
 

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I don't understand the problem...

One of the leading actors being portrayed in a losing stance against the main villain. Would Fox have to apologize if it was a male? I don't even see it as a male v. female argument in the large scale of things tbh.

I just see people complaining for no damn reason. If they want female characters to be treated the same as males, they have to let go. It's just a damn billboard.

Jennifer Lawrence aka Mystique being in the spotlight already ruined the franchise tho.
 
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LordRaikage

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I don't understand the problem...

One of the leading actors being portrayed in a losing stance against the main villain. Would Fox have to apologize if it was a male? I don't even see it as a male v. female argument in the large scale of things tbh.

I just see people complaining for no damn reason. If they want female characters to be treated the same as males, they have to let go. It's just a damn billboard.

Jennifer Lawrence aka Mystique being in the spotlight already ruined the franchise tho.

Mystique is pretty badass in the cartoon, too bad she's a boy scout in the movie.
 

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People like me? Sorry, but I'm not into X-Men. The point is that the targeted audience for this movie are obviously the ones that stuck with the franchise for so long. The point was that one should check out what he's complaining about before complaining about it. Here they're complaining about the poster portraying violence against women when in reality it's a popular face of a super hero team that went up against a godly character and is getting her ass kicked.

Welcome to comics.



People at your place aren't particularly interested in X-Men, got it. Why are you telling me this again?



OR, or because they don't want negative publicity hindering the movie's already mixed reception. Ofcourse they want more people to see the movie, the point is those people should actually know what movie they're watching. Knowing what happened in the previous movies is crucial in understanding the new movies. That's how these franchises work. Regardless, this doesn't have anything to do with what I originally said - people complain while being oblivious to the context. Why don't we ban all violent imaginery from public life cuz each one will be accused of promoting some sort of violence? :|
That's what they are objecting to to begin with. What the objections tell me is that you guys have severe problem of domestic violence/ violence against women in general and for that reason some people do not want such posters devoid of context on billboards. It's that simple. For the poster is not visible to only those who read or watch this series. Period.

If you didn't get it first time around , you won't get it on second try. For it wasn't that complicated, but a willingness to understand the different perspective.
 

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Mystique is pretty badass in the cartoon, too bad she's a boy scout in the movie.
Agreed. She's 'the' main character at times when that isn't the role for her in the series.

She's always leading people, but I guess that's to be expected when they cast a big a-lister for the role.
 

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That's what they are objecting to to begin with. What the objections tell me is that you guys have severe problem of domestic violence/ violence against women in general and for that reason some people do not want such posters devoid of context on billboards. It's that simple. For the poster is not visible to only those who read or watch this series. Period.

If you didn't get it first time around , you won't get it on second try. For it wasn't that complicated, but a willingness to understand the different perspective.
So the poster is bad because a woman from x men is getting her ass whooped? This is a action movie not spongebob.If this was wolverine or anyone who is a male no one would care at all. The poster isn't bad at all. It has nothing to do with domestic violence


It is selective outrage at its finest


Where is the outrage for supporting guns
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Where is the outrage for showing a plantation that has a rope for lynchings blacks

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Where is the outrage for a man getting hit in the balls?

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ToshiZO

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Depends. It would be still stupid point to make if he is not someone who ranks high enough in power scale. It's like showing Madara stabbing Sakura on poster and expecting people to think Madara is badass because he was able to stab her. It may make him look mean enough but not strong enough. Replacing her with Iruka won't help much.
Nah its because Mystique (AKA JLaw) is among the most recognizable if not THE most recognizable character (and Actor) in the movie. It makes complete sense why they would use her in the ad. If it was just an insignificant female character it wouldn't make any sense.
 

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That's what they are objecting to to begin with. What the objections tell me is that you guys have severe problem of domestic violence/ violence against women in general and for that reason some people do not want such posters devoid of context on billboards. It's that simple. For the poster is not visible to only those who read or watch this series. Period.

If you didn't get it first time around , you won't get it on second try. For it wasn't that complicated, but a willingness to understand the different perspective.
The only thing I got from this objection is an angry mob taking an image out of context. What your side (I say your for the sake of the argument cuz I have no idea what you're saying now) is advocating is nothing more but shallow close minded reaction to things you're oblivious to. The poster is promoting a movie in which the big bad is tying to kill all of humanity. In this particular scene Mystique is being strangled as your typical "oh no the mc is in a tight spot" attention grabber. There is nothing wrong with that unless you're of a view that we should remove all violent imaginery (which makes me wonder why are you here on a forum dedicated to a story about a group of ninjas trying to kill each other).

The point I'm making is even simpler than the one you're raising: think before you talk. Otherwise put, before you bash a billboard for holding imaginery one would find disturbing you should check out what the thing is really about. It takes 10 seconds to take out your phone, google X-Men Apocalypse and read the synopsis. What they're doing here is just blabbering without knowing what they're blabbering about. (Or they do and they want to take down violent imaginery as a whole OR they're sexist hypocrites who only care if a female character is in a bad spot)
 

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So the poster is bad because a woman from x men is getting her ass whooped? This is a action movie not spongebob.If this was wolverine or anyone who is a male no one would care at all. The poster isn't bad at all. It has nothing to do with domestic violence


It is selective outrage at its finest


Where is the outrage for supporting guns
You must be registered for see images



Where is the outrage for showing a plantation that has a rope for lynchings blacks

You must be registered for see images



Where is the outrage for a man getting hit in the balls?

You must be registered for see images
We should also add the heavy ever so present sexualozation of both men and women as well as glorification of alcohol, *** and drugs while we're at it.
 

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Let's see who the main stars of the X-Men franchise are in the current timeline -
1) James Mcavoy as Professor X
2) Michael Fassbender as Magneto
3) Jennifer Lawrence as Mystique
4) Hugh Jackman as Wolverine.


Out of all these, the only one that would have made sense to use in this poster was Mystique for obvious reasons
1) (Minor spoiler ahead)

Charles is very important to Apocalypse's plan and he had no intention of killing of him so he can't be used in this poster.
2) Magneto is one of the four horsemen so can't use him.
3) Hugh Jackman is barely in the movie so again can't use him..


This leaves Mystique only.
The point of this poster from the advertising team is portraying a villain that is unlike anything the x-men have faced till now and that even the main stars of the movie can be in danger.
The outcry is seriously stupid..

And besides this is a scene in the movie.
These same women crying over this could have also interpreted as this one character being brave enough to face a God.
But nope, gotta make issues out of nothing.
 

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Actress Rose McGowan spoke about the image on her Facebook, and in an interview with The Hollywood Reporter, she said, "There is no context in the ad, just a woman getting strangled. The fact that no one flagged this is offensive and frankly, stupid." She continued to challenge 20th Century Fox directly, asking, "Since you can't manage to put any women directors on your slate for the next two years, how about you at least replace your ad?"
>We are women, we are oppressed so feel guilty and free gibsmethats.

These kind of people crying in tumblr or fb should be just ignored tbh
 
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