Hmm So this is what happened..
(Oh, and when I make reference to the manga, I mean the Road to Ninja manga)
Same- Naruto, Sakura (?), Rock Lee, Akatsuki (?), Naruto's Parents (?)
Opposites- Ino-Hinata (switched personalities), Guy-Kakashi (Switched personalities) Kiba (Dog to Cat), Shino (Not interested in bugs), Shikamaru (Not as smart, is fine in getting in fights, gets in fights with Choji), Choji (Not as fa- I mean husky, seems more confident), Tenten (Clumsy), Neji (Pervy XD), Sasuke (Well, he's all happy and flirty XD)
New Characters- Sakura's Parents ( HER DAD IS THE 4th HOKAGE?! Doesn't make sense

Minato should still be hokage

), the 5 beasts, the 5 masked men.
So, I think Naruto and Sakura were the one's who got tested for Limited Tsuykomi (according to the manga), so they got things they wanted most. And for those who didn't have the same thoughts about, it was compromised. Lets see..
Naruto wanted-
Sasuke- To be back XP
Sakura- I guess nicer, but I'm not sure if that changed since they were both put in the AU
Shikamaru- Less smart-like (not sure why)
Choji- Less-husky. (According to the manga, probably cause he took out all the water in the pool)
Ino- Less-meanie XD (Cause she chased after him in the manga)
Kiba- No Akamaru (Cause of how he got surprised after Akamaru transformed from Kiba to Akamaru and how he was surprised)
Shino- To be less buggy (cause of that one instance with the bug and the inapropro area XD In the manga)
Neji- More pervy (cause Neji didn't want him to look into the girls room and stuff)
Rock Lee- The same (cause he was nice to him)
Tenten- Less angry (Cause he was chased by them and such)
Sakura wanted-
Sasuke- To like her
Hinata- More strong (she said she wanted to be like Hinata, but not for personality. Somehow that might have triggered the change in the AU world)
Well, I think Limited Tsuykomi first takes some of the most wanted things from the casted's soul and then makes those come true. For everyone else in the normal universe who wasn't changed, they take more recent things and change them. Since the Manga took place the day before the genjutsu. So, everything that happened that day at the pool filled in the information that wasn't changed for the people they knew the most.
Stuff like Sasuke being back and liking Sakura and Naruto's mom and dad being there were long-term wanted. The rest were what they wanted according to the day at the Public Bath.
That's my theory

I probably got stuff wrong, and I got some stuff in here from inspiration of what other people said!