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The media is split between right-wing and left-wing, both having its own agenda and its brainwashed supporters.
Give me the source for this quote, please: "Let me control the media and I will turn any nation into a herd of pigs" It doesn't sound like Joseph Goebbels at all. He also never said "repeat a big lie and people will believe it" That's a distortion from an article from 1941:
“There is no point to debating Mr. Churchill about English ship losses or the damage caused by German air attacks. He follows the time-honored British policy of admitting only that which is impossible to deny, then cutting it in half, while at the same time doubling or tripling the enemy's losses. The balances the accounts. The astonishing thing is that Mr. Churchill, a genuine John Bull, holds to his lies, and in fact repeats them until he himself believes them. That is an old English trick. Mr. Churchill does not need to perfect it, as it is one of the familiar tactics of British politics, known to the entire world. They made good use of the trick during the World War, with the difference that world opinion believed it then, which cannot be said today. That is because at the end of the World War British plutocracy believed that Germany would never recover. In part from indifference, but also in part from boastfulness, they made the mistake of telling the world the tricks they had used to defeat the Reich. In the memoirs written by British statesmen, Mr. Churchill in particular, one could see that the London plutocrats had no problem lying to high heaven during the war. They were even proud of fooling Germany in so easy and clever a fashion. They revealed their methods. They are not believable any longer. We only need to refer to the World War and note that the same men are determining English news policy as did from 1914 to 1918, and everything becomes clear.
That is of course rather painful for those involved. One should not as a rule reveal one's secrets, since one does not know if and when one may need them again. The essential English leadership secret does not depend on particular intelligence. Rather, it depends on a remarkably stupid thick-headedness. The English follow the principle that when one lies, one should lie big, and stick to it. They keep up their lies, even at the risk of looking ridiculous.”
[Goebbels, Aus Churchills Lügenfabrik, Die Zeit ohne Beispiel, Zentralverlag der NSDAP 1941]