Re: "IGN" Stands for "Iner gay nerds".
You would be surprised at what just one bad rating can do. IGN whether most of us like it or not is very respectable in the gaming industry. Take the game you love the most, anything from your childhood until now, a game you know you could play any day and have at least a little fun with. Now, when that game first came out, if it was given bad ratings, even by one company, that's a huge loss of sales. A lot of people look to game review companies to create opinions for them because they either lack the ability to form their own opinion or simply lack the money to buy these games without the assurance that they will be able to have fun. When you lose that assurance, sales take a major hit. When sales take a major hit, your game as a game distributor, will die from loss of funding. You won't see a part 2 to the game, and if ratings are low, sales are low, and thus from low sales stores aren't going to sell it and it winds up on an internet site for $1.99 to download so that the company can at least make something back. These companies however can do a lot of good. If the game is by their standards "Good", then you will see them promoting the game. Which not only gives good ratings to those that are subscribed to feeds like IGN, but it's promoted through ads on other sites. Thus sales are a huge hit and the game quickly becomes popular mainstream content. However, when good games are given bad ratings, they fall and the word isn't spread about them. There is however a side market to sites like IGN, where gaming industries will pay sites like IGN to give good ratings, this isn't something where IGN is in shock by the offer, this is IGN being completely crooked and demanding money from all game companies to pay them money to give their games good reviews. This happens mostly for hotel traveling sites and restaurant sites. It's a very popular way for rating sites to make money and it's not surprise if a big site like IGN is doing it as well. To the gaming industry they see it as, "We give IGN 200k, they give good ratings, their over 1 million subscribers see it, if at least half of them buy it at $60 we make over $30.000.000. Thus it's an incredible profit for the gaming industry, and IGN comes out on top. Good games from low budget companies fail, major gaming companies climb further to the top.
