Why Your Favorite Anime Doesn’t Have A Second Season

[Totsuka No Tsurugi]

This is a translation of tweets made by Sasaki Marina-san / NucoP (@nucoxx) yesterday (28 Sept.) regarding how second seasons are decided. NucoP was in charge of producingTesagure! Bukatsumono, Soredemo Sekai wa Utsukushii, and Barakamon. I hope this proves informative

Manga gets adapted to anime → anime becomes popular → the manga starts to sell → but the anime blu-rays don’t sell

That’s the pain experienced by companies that shell out 200 million to make an anime that doesn’t sell while the manga that didn’t pay a single yen does. Anime adaptations are made to sell the original, right? Going by that…

If the manga sells in bookstores by the truckload, this manga has it made! So naturally, people will start expecting a second season. But even if the manga sells, if not even 1 yen goes into the anime company → the BDs don’t sell → there’s no way a second season would be made.

So what if you sell a lot of goods from the show? Royalties from anime goods come in percentages, so if you sell maybe 10 million yen worth of goods, that’ll probably be around ten thousand yen worth of profit for the anime company. If you don’t sell a lot, it won’t be a huge sum. In the end, it’s still tough if the BDs don’t sell.

In the first place, it’s better to say that whether a second season would be made is at the discretion of the production committee. Most of them don’t even talk about a second season; they stop by the 3rd or 4th BD and calculate whether they can get out of the red. The sales numbers don’t translate into profit, much less a sign of hope.

So from here, how are anime made, and how are they supposed to make money? It would be great if there was a chance to reveal everything regarding that. A concrete example, with concrete figures would be ideal.

For the customers:
1.) BDs are too expensive
2.) There’s too many anime they want to buy
3.) They don’t even think of buying.

On the business side:
3.) The BDs don’t translate into profit.
4.) There’s no place for anime that take time to make in an era where everything is too fast-paced.

Those could be it.

Of course, these tweets don’t appear to cover stuff like Suzumiya Haruhi, which sold well but have special circumstances behind the companies that produce the show.

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[David1996]

Slam Dunk, Don't understand why they didn't animate the National Tournament..

 

[chopstickchakra]

The obvious solution would be for anime studios to continue making anime adaptations and the licensing them to anime airing networks like Crucnhyroll or Hulu or Netflix etc. etc. Then the studio gets paid and has incentive to create new ones while sites like that have to handle marketing and funding. It's essentially what their doing now for original content shows all they need to do is treat the anime industry the same.

 

[Pumpkin Ninja]

Alright, so if I like an anime but am not too sure about the popularity, I'll buy a Blu-ray disc of the season.

 

[Avani]

I guess I should add something more about the industry:

Spoiler

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And

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[Totsuka No Tsurugi]

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I cant believe CG animator get more money than Key animator, this is insane, those people is the backbone of anime industries.

 

[Avani]

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I cant believe CG animator get more money than Key animator, this is insane, those people is the backbone of anime industries.

Well being chief GA would count for something. ...

 

[Hexuze]

Um, okay? This info is nothing new and is common knowledge.

 

[Avani]

Um, okay? This info is nothing new and is common knowledge.

Or at least should be. But then people post threads asking about the same-in fact someone did right after a short interval after this thread was made. -_^

 

[Kettei]

Aono Exorcist

 

[milkydean]

The anime production needs to decrease.They should adapt less number of LN or mangas, but do it in a better way.Although, according to me, the animation has improved a lot these past years.They just need to wait a few years when the cg will be cheaper, and the key animators will have less work to do, so they can do it with more detail and less hard work

 

[fiend]

Kill me Baby is an exception to all of this, it's budget was basically free change found between a the sofa, BDs sold well, was a well received series yet no season 2.

Shaft should get their game together and give season 2. It can be funded by not giving employee parties for a month XD.