The trailer began with the familiar heroes (including War Machine) dressed in casual all hanging out at Avengers Tower and attempting to lift Thor’s hammer… without much success. Only Captain America is able to move it (slightly) and Thor’s concerned facial expression is priceless until he smiles when Rogers gives up. The exercise is interrupted by the appearance of Ultron, in a broken down, almost skeletal form with silver armor plating haphazardly forming his upper hunched torso. He proclaims, “There’s only one path to peace: your extinction.” The heroes all stand up facing him and Thor picks up his hammer.
This opening was followed by a montage of action shots of selected quotes from the movie, including Tony Stark saying that what happens in the movie is “the end of the path I started us on.” The trailer then offered a first look at the movie’s version of the Hulkbuster armor in action in multiple scenes, and Ultron delivered the excellent line “There are no strings on me.” The trailer concluded with Tony standing in a wasteland with the rest of the Avengers lying on the ground looking a lot worse for wear. Captain America’s shield was broken in half. They were seemingly dead. Perhaps the aftermath of that Comic-Con exclusive poster?
The excitement didn’t end with the trailer, however. The moderator then asked how the heroes battle such a threat like Ultron and RDJ made the quip that “we have a Thanos.” Josh Brolin, who was recently confirmed to be playing Thanos in Guardians of the Galaxy, came on stage wearing a plastic Infinity Gauntlet and Downey Jr. gave him a pink rose. Which he put in his mouth and chewed.
Much of the footage featured scenes of The Avengers using their abilities in locations around the world. There was a large emphasis on Iron Man suiting up in the larger Hulkbuster suit which forms around the main suit and him fighting Hulk. Hulk throws a car at the Hulkbuster in one shot and as the car hits him, Hulk punches it into him further. A scene later in the sizzle reel highlighted the mechanisms on the Hulkbuster arms that seem to lock into place to give Iron Man more strength as he and the Hulk punch each other and lock fists.
